La Mer Regenerating Serum | Director's Cut
BEAUTY
La Mer brought us another beautiful campaign. The Regenerating Serum infuses the power of metabolic ferment with plant stem cells. We explored visuals and techniques to illustrate this molecular process of infusion. Our live-action team created a number of beautifully explored liquids that merged seamlessly with our animation to create a supercharger effect of the serum’s complexity.
CLIENT: LA MER | TRIZZ STUDIO: Creative Director: Oriol Puig 3D Artist: Alan Carretero IN-HOUSE SHOOT: Directors of Photography: Sergi Iracheta, Rafa Lluch |